Operations
Find the keywords your competitors rank for — and you don't.
This workflow audits your site against competitors using Ahrefs and generates a prioritized list of content opportunities — organized by search volume, competition level, and strategic fit.
Workflow Steps
How this workflow runs
Trigger: Manual or quarterly schedule
System TriggerRun on demand or quarterly as part of your strategy cycle.
Site audit
SEO Audit + Content CalendarSEO Audit + Content Calendar scans your site with Ahrefs for current keyword rankings.
Competitor keyword analysis
SEO Audit + Content CalendarCompetitor keyword profiles are pulled and compared against your rankings.
Gap identification
SEO Audit + Content CalendarKeywords competitors rank for (top 20) that you rank poorly (position > 20) or not at all are identified.
Opportunity prioritization
SEO Audit + Content CalendarGaps are prioritized by volume, difficulty, and strategic relevance.
Calendar generation
SEO Audit + Content CalendarA prioritized content calendar targeting the top gaps is generated.
Triggers
What starts this workflow
Manual trigger
Quarterly schedule
Outputs
What you get when it runs
SEO gap report in Notion
Prioritized content calendar
Slack summary of top opportunities